2007 has been a very trying year for me. I have attempted to get this photography business up off the ground. I'm learning that starting a business is much more difficult than I thought.
This business is not like most. It relies heavily on word of mouth. I have a background in media and I know that advertising is good, as long as you target who you are trying to reach. But in photography, word of the mouth is the best advertising tool. I've kicked around a few ideas here and there about the best way to get the word about my business and I've come to realize that it all comes down to word of mouth and very creative marketing. I can't devulge my secrets for fear that other photographers might steal my ideas (haha).
Look for much bigger and better things out of me in 2008. I am adding several dimensions to my business. It will really be about 3 or 4 businesses all rolled into one tidy little package. My clients will be able to get more bang for the buck.
I am in the process of working on a new website, no myspace. I'll have all new packages for you to choose from. It's hard to believe spring is right around the corner. Be sure to look for a bunch of new specials and deals.
Wednesday, December 26, 2007
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